Relenta Case Study: ONE Group Pty Ltd
ByI am a Network Marketing professional – and here is my story with Relenta.
I looked at all the CRM’s out there – claiming to be for SB, but they had TOO MANY features. I am a one gal show. Though I have a sales dept – I AM THE DEPT, though I have a customer service dept – THAT IS ME TOO, I am the Purchasing Dept, the Returns Dept, the Human Resources Dept, the Marketing Dept… (uh, you get the drift)
So I have all the departments, along with their responsibilities – but only one employee. So those programs were prohibitive not only in cost of service, but cost of time to learn them, and cost of buying something beyond what I could ever anticipate to migrate towards in the future. Because no matter how many thousands of people I have under me in my company – they are independent contractors. This will never change. I will always be flying solo in operations.
Before I was blessed to find Relenta, I was using Constant Contact for my email campaigns, and AWeber for my autoresponders, and Outlook for my personal email. Three very different programs, housing virtually ALL THE SAME CONTACTS. Naturally, with AWebers “overly responsible commitment to reduce SPAM” the double opt-in was killing me. My conversions too subscriber were small. And since I believe that when they gave me their email, they anticipated hearing a reply – should overlooking a second opt-in in their email mean they should be ignored? Of course not! (Okay – grumble, grumble… copy, paste over to Constant Contact.)
And then because Constant Contact housed “these” folks, naturally it made more sense to email all campaigns from that source. So all the folks who diligently “clicked to confirm their subscription” had to be moved over there.
Good grief!!
Meanwhile – here I am trying to develop relationships and take them through the stages of lead – member/customer, and all this communication is being housed in Outlook. Which incidentally – became USELESS when I bought a laptop loaded with Vista. Outlook kept crashing… way too many contacts or something. The loading time made my hair turn white (Not to mention my knuckles as I kept pounding on the keyboard.) Then my contacts relationship status changed —— guess what I had to do? Yup, go to Constant Contact and update the campaigns they were on. (All the while thinking, “What the heck am I paying AWeber for? Oh yah… forms with autoresponders)
Then here comes Relenta. WOW! WOW!! WOW!!!!!!!!!!!
Everything in one place!! Email campaigns, autoresponders, relationship tracking, multiple inbound email service…. and so much more. Since I have integrated Relenta into my business 8 months ago, my life has become so much easier. I can spend my time on what matters most – growing the business!! And most importantly, it is NO LONGER A CHORE to do email marketing – or any of my business for that matter.
It has also allowed me to reach a pinacle of success in my industry… CONSISTENT FOLLOW UP. I get a new team member, it loads them into an autoresponder campaign, a wah-lah – they are being trained by email nearly everday with helpful information. I have even set the feature to recognize when I get a new customer order and it assigns them to my ORDERS folder so I see it right away, assigns them as a Preferred Customer, and kicks out their series of letters. No more forgetting to assign them as a customer, so they are certain to receive promotions and information.
And that is just a couple of the ways I use Relenta.
THANK YOU RELENTA! (Can’t wait to see that calendar program because then I will be finally be able to manage all this time I have left over!)
Affiliate program in the works?? WOW!! Not only will I be able to benefit with a nice side income from putting my own members into Relenta, but I will be able to rest assured they have the best tool in the market to manage their businesses… and their success = my business growth.
Did I say WOW?
Sincerely,
Candy Loya
Ind. Managing Executive
ONE Group PTY Ltd
www.ONEwithEarth.com
